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The Pacific Asia Conference on Information Systems (PACIS), sponsored by the Association for Information Systems (AIS), is the premier annual information systems conference in the region. It aims to provide a high quality forum for researchers and practitioners to exchange research findings and practices on key issues in information systems and management. 

PACIS 2010 will be held in Taipei, Taiwan on July 9-12, 2010 and its theme is “Service Science in Information Systems Research.” In response to the transition of the global economy from the manufacturing to service-dominated economy, service science is emerging as a new and exciting paradigm. It represents a melding of information technology with an understanding of business processes and human behaviors for improving service operations, delivery, innovation, and ultimate values to customers. At the emerging stage of service science, it is essential for information systems (IS) researchers and practitioners to help shape what service science is by fusing IS research into inquiries of service science. Meanwhile, the service-centric view of service science may open up exciting opportunities and unique challenges to IS research. Hence, this conference aims to facilitate the dialogues among IS professionals in academic and industries to exchange insights on issues related to service science in IS research as well as IS research to service science.